The Benefits of Building a Crunchbase Profile

March 2, 2023

Have you ever heard about CrunchBase? The platform is owned and operated by TechCrunch, an online publisher of news covering the technology industry. Crunchbase is an open database of businesses, an impressive niche resource for anyone interested in technology companies and people involved in the industry. Like Wikipedia and other online databases, CrunchBase allows members of the public to make submissions to the site. The company can be used to track various analytics, web traffic, and marketing tools.

The key part about the Crunchbase website is that it is considered, by Google, to be a highly reputable and reliable website. Therefore, Crunchbase entries will rank highly in organic search results by default. A Crunchbase account is a prerequisite for anyone in the tech industry seeking or providing funding for ventures – which is why anyone seeking to establish their name as an industry expert should build a presence on this platform.

Another important use you can get out of Crunchbase is research and networking. You can search for investors on the and see what other projects they have invested in previously and what their expertise may be. The tool can also help you establish a list of potential board members, especially if they have sat on projects similar to yours and can bring the wealth of their experiences to your company. This allows you to find relevant people in your sector that you can network with and reach out to for advice.

Moreover, it is an easy way to stay updated about what is happening in the business world. Crunchbase has an active News section embedded on its website. The site regularly publishes articles about newly funded businesses, IPO filings, planned IPOs, and other developments. Crunchbase News covers the high-tech startup scene in much the same way TechCrunch used to do. At the same time, Crunchbase News produces quarterly reporting on venture capital funding. For individuals who seek a broad view of the VC investment ecosystem, these articles are ideal.

If used appropriately, Crunchbase is a great tool for anyone looking to expand their network and business. We highly recommend researching the platform and taking the time to build a good and thorough profile. It is recommended that you focus on the description field since the summary appears in search snippets. The results of this small and inexpensive work can be incredibly rewarding.